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Archive for July 11th, 2012

The Blue Ribbon Alpine Challenge

We are psyched to announce our sponsorship of the Blue Ribbon Alpine Challenge–in conjunction with Blue Ribbon Restaurants and Bike Express–a women’s professional National Race Calendar three-stage race, this coming August 20-22nd.  In its second year, BRAC was created as the only professional cycling event for women to be held during the all-male USA Pro-Cycling Challenge.  To launch the event, Jessica van Garderen, the race organizer and two-time U.S. elite national road champion, is hosting a celebration of mountain stages in Boulder, CO, on July 12th, for which we are supplying the wines.  And because she will be screening that day’s Stage 12 of the Tour de France during the party, we selected three wines to honor a variety of mountain stages as the peloton climbs through the Alps.

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